Every year, the European Outdoor Conservation Association (EOCA) gives the ‘Conservation Champion’ award to members that have ‘gone the extra mile’ to support conservation. The award recognises members that have taken the initiative to raise extra money for and awareness of conservation through the Association. EOCA is delighted to name Arc’teryx, Ortlieb and Snugpak as its Conservation Champions for 2017.
Arc’teryx approached EOCA during 2016 with an idea for raising additional awareness and funding for the Association. On Cyber Monday in December, Arc’teryx decided to give 5% of all European online sales over €500 to EOCA which raised a significant amount of money for the Association. Since then, Arc’teryx has used the same model to raise further funds on Earth Day in April 2017, and plans to continue to use this model again in the future, raising valuable additional resources to support conservation through EOCA.
Valued and supportive member, Snugpak always contributes to EOCA’s fundraising activities at tradeshows, donating popular items to help generate more income for conservation. In addition, the company regularly nominates conservation projects and then gets very involved in promoting and supporting them during the public vote. This not only increases the chance of these projects getting funding from EOCA, it also raises awareness of all of the projects involved in the vote on an international platform, which provides them with many benefits.
